Becoming an Appreneur – Things to Know Before You Start
The world of computers and mobi ...
Every day the Sourcebits team internally shares links to our favorite mobile industry news and stories. Many are related to mobile app design and development — others are just plain fun. Here’s a roundup of interesting stories we uncovered this week from around the mobile metaverse.
Mobile payments technologies have been growing rapidly in the developed world and changing the way that consumers and businesses transact. The primary reason for the explosion is a higher convenience at a lower cost, but that sort of economics doesn’t just appeal to first world countries. Businesses in developing regions such as India and parts of Asia are adopting mobile payments to help buoy their profits during difficult times. In this article, the author details eight trends that will continue to grow in the developing world including wearables, NFC devices, mobile apps, and cloud-based payments. Each of the trends is an attractive technology that will serve to businesses in under-banked areas.
In the humble opinion of Mr. Williams, the internet used to be better. By “better” he means more creative and fun, especially for the artists who design websites. Now, due to the advent of HTML5 and the death of Adobe Flash, web design relies on templates that look exactly the same. Visit any website for a company, small biz, or startup and you will be accosted by a headline, call to action, a list of products or services and a closing line with another call to action. Perhaps this new design has arisen out of the desire to streamline user experience and because it is cheaper and easier. But, in the case of modern internet design, the proliferation of web design to the masses has come at the cost of originality.
If you are an online business and you want to boost your sales this holiday season then you need a website. But if you really want to see your sales skyrocket then you need a mobile app. That’s because customers spend more time in apps and spend more money in apps than on e-commerce websites. When you have a mobile app, there is new research for how to make ad campaigns really pop. Make them interactive, urgent, and special. Shoppers are more likely to click the Purchase Button if there are videos and timers associated with the hot deal they are considering. Build an app, and they will come, but don’t wait too long.
Beauty products are no longer limited to jewelry and makeup, not by a long shot. Those are archaic, low-tech products compared to the new devices that are emerging out of the wearable beauty movement. People are demanding wearable technology, but in the beauty sector, the products that are available are either in vitro or come with a steep price tag. That will not always be the case, however. Startups abound in the wearable beauty industry, and the big hitters like L’Oreal are starting to take note. Interested in a deodorant chip? How about a sunscreen alert sensor? Maybe you’d like a band-aid that can diagnose your skin? They’re all in development and coming to a beauty salon near you soon.
There was a time when PC games dominated the world. Warcraft, The Sims, Diablo, oh my goodness, those were the good old days. Now, kids are trashing high-powered gaming computers in favor of tablet and smartphone games. According to a recent study, 63% of kids use mobile devices to play video games, more than PC’s and game consoles by a wide margin. Why, you may ask? There are many suggested reasons including access to mobile devices, game simplicity, and a lower cost of mobile apps for gaming compared to a PC or Xbox One game. In the future, children may not even know what a mouse or controller is, scary.
On September 9, 2015, Apple held their annual address to reveal to the tech world and their devoted followers what the future of the company holds. The highlight of the address was, as it always is, the introduction of the next generation of iPhone, the 6s. When it is released, a swath of reviews will follow, and guess what? People are going to love it. That’s because people and businesses are intensely biased toward Apple products. This is despite the fact that the iPhone itself a collection of glass, batteries, wires and plastic isn’t always the most technologically advanced phone on the market. But for consumers an iPhone offers convenience and exposure to the best apps. For businesses, the iPhone opens up new revenue streams and for mobile app developers, iOS is a near fool-proof platform for profit.