Free vs. Paid Apps: A Monetization Summary

Choose one of the 4 available app monetization models

The mobile app market generates an estimated $77 billion+ in annual revenue, and all signs point to continued growth. So how can developers get a slice? How do you decide which monetization strategy is the best choice for your company?

Over the past month our free vs. paid apps blog series has covered the pros and cons of free vs. paid apps, the 5 questions you should ask before picking a monetization model, and compared monetization strategies in the App Store vs. Google Play. This final post summarizes the information in a slideshow.

Check it out for a quick run through the 4 app monetization models: free, freemium, paid, and paidmium. The deck explores their differences, effectiveness, and popularity in the app stores. We also cover mobile app revenue in key countries such as Canada, India, the UK, Russia and Japan, as well as revenue models and price point distribution.

Free, freemium, paid, and paidmium monetization model comparison (2012 vs 2013).

At Sourcebits, we work with our clients to discuss their monetization options and test the variables to identify the strongest ROI. It’s just one of the many services we offer to make the most of mobile for you. If you have questions or want to discuss a mobile project, we want to hear from you!

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